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Meet Our Team

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Founder & CEO

João Rebequi

With 25 years in agribusiness at John Deere, Case New Holland, and Valmont, João specializes in international business. He has completed over 20 M&A transactions, turning market volatility into growth by defining strategies, building partnerships, and creating value in the agricultural chain.

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Founder & Head of Legal

Rafael Sperotto

Rafael has been an agribusiness lawyer since 200, successfully completing over 20 transactions. He specializes in structuring governance, taxation, and cross-border operations, spearheads legal strategies in Brazil, and develops distribution models that reduce risk while facilitating scalable and compliant growth.

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Partner & Chief Revenue Officer (CRO)

Julio Bravo

Agribusiness operator since 2002 and founder of AgroBravo, Julio boasts a robust commercial network connecting Brazil and the United States. As an advisor, investor, and professor at Iowa State University, he is dedicated to driving excellence in go-to-market strategies, strategic partnerships, and sustainable revenue growth.

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Partner & Brazil Managing Director

Vinicius Correa

With almost ten years of experience in supply chain management within agribusiness at John Deere, I specialize in SAP PP/APO implementation, logistics optimization (including kanban and milk run), strategic sourcing, and enhancing working capital. My expertise drives scalable, efficient, and reliable operations in Brazil.

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Partner & Technology, AI & Business Transformation Specialist

Mathias Boettcher

Mathias Boettcher is a Technology, AI & Business Transformation Executive with more than 20 years of experience leading business and digital transformation initiatives. Formerly at John Deere, he represented South America on global committees for infrastructure strategy, business continuity, and IT governance. He helps organizations turn technology and AI into sustainable business growth.

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Partner & LATAM Business Development Specialist

Alexandre Garcia

Alexandre Garcia is a Partner & LATAM Business Development Specialist at Ag4UP, with over 21 years in agribusiness and biotechnology. He holds a Ph.D. in Agronomy and has extensive executive experience in R&D, regulatory strategy, and market expansion. At Ag4UP, he connects innovation and strategic partnerships to drive sustainable growth in Latin America's agribusiness sector.

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 Agribusiness Intelligence Specialist

Greici Parisoto

Greici is an Agronomist Engineer a master's in Agribusiness, currently pursuing a PhD in Agricultural Systems Engineering. She leads data-driven market analysis to improve decision-making in the Agribusiness sector and has over 11 years of experience across Brazil and the USA, contributing to the company's success and innovation.

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Talk to an expert!

20603 Elkhorn Dr

Elkhorn, NE  68022

United States

+1 (531) 541-9525

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